BREAK IN THE CITY
Run by The Band Agency
a partner event of In the City itself for the future of the industry.
Literally, those who want to 'break' In The City.
This year - Break in The City will be fully supported by BBC
Radio 1- who have put together this vibrant event with
a twist on the traditional panel/audience format.
Break in the City hosts
numerous events at ITC:
· Free seminar classes, on how to break it in the music
business, plus workshops and mentoring in conjunction with Radio
· Live industry showcases, club nights, approx 130acts
ARTIST ACADEMY DAYS:
SATURDAY 1ST AND SUNDAY 2ND OCTOBER
Bridgewater Hall, Lower Mosley Street, Manchester M2 3WS.
Doors midday, kick-off at 1pm. Admission free. www.bridgewater-hall.co.uk/
THE BREAK ITC RADIO 1 ONEMUSIC DAY: SAT 1ST OCTOBER, 12.00pm,
Artist Academy in conjunction with Radio 1 OneMusic will host
an introductory seminar presented by Huw
Stephens (Radio 1 DJ) and an interview with an rising star,
Kevin Mark Trail (ex The Streets),
discussing the rise through the music industry business. Which
leads to break out sessions with one on one mentoring with industry
luminaries and established musicians offering invaluable feedback.
In one corner will be the legendary OneMusic open stage hosted
by a Radio 1 DJ. Anyone can come down and play. With Decks for
Schools hosting named DJs (G Kut, Mark OD (Metropolis), Tonn
Piper (1 Xtra, Daywalkers)) training the new budding MCs.
Other music industry
on hand with advice include A&R from Virgin, Radio Pluggers
(Red Alert /The Killers), Keith Mullin (The Farm), Producers (James
Blunt, KT Tunstall to Bon Jovi!) Promoters, Lawyers, Publishers,
Managers (IE Management /Robbie Williams), PRS and special guests
See website www.bbc.co.uk/radio1/onemusic/
Also the PRS (Performing
Right Society) host their Demo to Limo event, were bands sign
up and get the chance to cruise the streets in a limousine (Thanks
to VIP Limousine Hire) whilst A&R give feedback on their music.
This is all tied in to Create Your Own Rock Legend Competition.
CREATE YOUR OWN
ROCK LEGEND COMPETITION
A fun interactive web based game allows you to create a variety
of rock personas, with artists encouraged to attend Break In The
City to win some great prizes, awarded to those musicians that
show the most promise. Prizes such as a weekend in Monnow Valley
Recording Studio, where Black Sabbath and The Coral have recently
recorded, and a chance for many artists to cruise the streets
during In The City by Limo with an A&R panel discussing their
See website www.breakinthecity.co.uk
for more info and game
THE BREAK ITC ARTIST
ACADEMY: SUNDAY 2ND OCTOBER, 12pm, FREE
Music Futurism &
Music Theories, hosted by Keith Mullin & guests, 12-2pm
Music futurism is predictive and draws upon current technological
advancements, cultural shifts and the buying habits of music consumers
whilst prophesising that the traditional recording industry business
model as defined by Negus (1992) has no future (Leonhard, 2004,
TRANSIT Network Meeting,
promoter development training, 2-3.30pm
Women in Music and
Creative Women. 3.30-5.00pm
The launch of a network for women in the music and greater creative
industries takes place in September 2005. The City College Manchester
& European Social Fund co-financed project will provide a
platform for female entrepreneurs in the creative industry sector.
With thanks to:
PRS Foundation, City College Manchester, Future Music, PRS, Youth
Music, Decks for schools, Forming Bands, RF Records, VIP Limousine
Hire (www.viplimohire.co.uk), Monnow Valley Studios (www.monnowvalleystudio.com)
Radio 1 on the Road
The aim of a Radio 1 on the Road music event is to create a vibrant,
exciting event where musicians can meet, mingle, perform and get
advice and feedback on their music.
Through Radio 1's One
Live strand they've found that musicians & DJs want three
basic elements: exposure, feedback on their music and information
about how best to progress their careers.
Given that the audience
may contain musicians ranging from those who have only just started
getting involved with music, through to seasoned campaigners who
have enjoyed some success in their own right, there's no way to
create panels that are all things to everyone.
The R1OTR approach
is to put the musicians in control. They concentrate on getting
the best guests they can and let you decide what you want to talk
to them about. You can come along, see the list of who's there
and book and appointment to speak to them. "It's like a parents
evening for bands" as Steve Lamacq put it.
OK so there is one
to 1 hour long, the opening discussion is the session which sets
the agenda for the day. It serves to address the headline issues
of getting a band, crew or DJ's career off the ground. The advantage
over other panel formats though is that it precedes the one-to-one
advice surgeries. So unlike other panels, it need not answer every
question, it's enough just to raise the issues. This lack of need
for closure means that there's no need to cover every issue in
detail so beginners need not get lost and more advanced musicians
need not sit through a load of stuff they already know in order
to get to the bits that they don't.
This event will begin
with Radio 1's Huw Stephens in discussion with a recently signed
artist (still TBC but it'll be someone you've heard of). They'll
be looking over what gets an artist from the unsigned circuit
not unsigned one.
One-to-one advice - all happen simultaneously.
The open stage session is designed to give artists a chance to
perform in public, with feedback on their music and stagecraft.
It's run on a lucky dip basis which will creates an extremely
eclectic event, without any attempt to programme the bill by genre
The atmosphere is kept relaxed. There's not stage as such so performers
and audience are on the same level, and the audience area is populated
with bean bags to keep things nice and chilled. The point is to
make music just because we can.
Amps, decks and PA
are laid on, so musicians need only bring along their instruments
or backing tapes. Depending on the sign-up rate, acts perform
one or two songs. We don't allow drum kits, which helps keep the
volume under control and makes stage changes easier.
We also plant people
in the audience whose job it is to give the acts feedback on their
Rather than the nerve-wracking experience of a demo panel we like
to get people talking one-to-one. You can sit down with an A&R
person or producer, play them as much or as little of your CD
as you like and ask them the questions you want answered.
One to one advice
This is the part of the event which covers the business side of
There'll be people to offer advice on subjects like:
· Starting out
(getting gigs, finding studios & rehearsal rooms) and other
· Royalties and publishing
· Press and publicity
· Home and studio recording
· Free legal advice
· Organising out-of-town gigs and short tours
· Getting own-release product into the shops
· Education and courses
Mark Trail - Ex The Streets
Andy Varley - Insanity Artists Ltd
Keith Mullin - The Farm
Stuart Belsham - PRS Writer Admissions
Dave Stanford - PRS Writer Admissions
Cathy Mulloy - PRS
Gareth Thomas - Manager/Music Journalist
Huw Stephens - Radio 1 DJ
Mark Smith - Special Events Manager KOKO
Jim Mawdsley - Ex Shindig/Generator - Promoter
Kelly and Liam - Red Alert Management and Promotions
Jim Zumwalt - Lawyer
Sam Winwood VP - Int Repertoire Kobalt Publishing
Harry Lloyd Jones - Virgin A&R