Necro
Brought up in The Projects in Brooklyn, New York...Necro started out in Death Metal bands at the age of 12 before realizing his lyrics were more suited to the love of his life..hip-hop. Last years "Gory Days" album saw him break-out to a bigger audience and brought numerous claims as the "rapper who makes Eminem look tame". We caught up with Necro to find out the truth from 1988 onwards to 2002 which looks set to included collaborations with the likes of Slipknot and hip-hop legends Pete Rock and the Large Professor.
Q: The first time I heard of you was with the "Gory
Days" album at the tail end of the last year. You've actually been rhyming
and performing since about 1988 and you actually started out in a Death
Metal band. Would you like to fill in the UK readers all the blanks from
88 onwards?
A: I've been rhyming for f**king years, but i've only
been running business properly for about 2 years. The first time I got
press was in 1997 in The Source so if you really analyse it - i've been
rhyming since 1990, started getting some recognition in 91 - it takes a
long time. Everything has to be done correctly and it doesn't just happen
in a day.
I grew up in the Projects so I was living in the type
of environment where the hip-hop was around...Brooklyn, New York...but
I started out playing Death Metal. I started out listening to the metal
and listening to shit like Motley Crew to Metallica and I started playing
guitar. I was playing Metallica thrash, but I was also influenced by hip-hop.
I was singing hip-hop songs in my head and little by little I progressed
to Death Metal. I'm playing Death Metal on stage when I was 11 years!!!!
Q: Was it difficult being accepted in hip-hop as a
white kid?
A: Its always been a problem. I notice I get a lot of
love in the UK and there's no racial bullshit in the UK!!! Here, a lot
of magazines don't want to give me press and still up till today I'm still
trying to prove myself. If you're white or Spanish you have to be the best
thing in the world. I don't have a million dollar budget but as far as
what I'm doing I sound top notch.
Q: Lyrically you're never be accepted by the mainstream
though. Does this bother you?
A: You know something, its like this. Marilyn Manson
is burnt for what he does and he's accepted. Eminem viewed as f**ked up
and he got accepted. And a lot of Metal acts ended up blowing up and they've
been accepted. At the end of the day what it comes down to - its not whether
I want to be part of the mainstream. Its about the fact is right now I'm
independent.
If I sell 200,000 records I will make $2 million off every
record I put out...which is big f**king money!!! If I sell 350,000 that
would be considered bad to a major label, but I would make as an independent
$3.5 million. So in all reality I could move 1 million independent - Insane
Clown Posse have moved 1 million independent, Master P, Cash Money.
Q: So what you're saying is you've got the potential
to appeal to everybody?
A: There is 1 million people out there that like what
I'm doing. They don't know it yet, but a Necro fan is a fan of everybody.
A guy who listens to Ghostface Killah likes Necro. A guy who like Slayer
likes Necro. A guy who listens to Slipknot likes Necro. A guy who listens
to Mos Def likes Necro.
I can get everybody for some reason because of what I'm doing, who I am and where I'm from and how I rap. A lot of rappers don't have it like that. I've done Market Analysis of my fanbase and what they're into and I get backpackers to death metal kids!!!!
Pump enough money into anything and you'll get a big audience.
If my shit was pumped down 20 million peoples throats - the way i'm doing
now, but maybe with clean versions f what i'm doing - i'd have a million
fans.
Q: It has been said before that you make Eminem look
really clean-cut and tame. Would you agree?
A: A lot of the press says that shit and I find it humorous
that people say shit like that. I don't really analyse it like that but
people are looking at me through their eyes and they look at me - this
guy Necro looks more sick and more violent. I guess that's a good thing.
He's sold 10 million and he's considered the craziest. You're look at Necro
and he's a really sick f**k too and I'm feeling him.
Q: What would you say to religious groups or women's
groups...the sort of people who may attack Eminem or Marilyn Manson. There
going be even more shocked when they hear Necro. Agree?
A: I don't even care about them. I can debate anybody.
I'll debate anybody and I'll win. Even if I don't win its just going to
be a neutral battle so I'm not even concerned.
Women's groups if they have a problem with me....I have women fans. I'll have my female fans debate them. There's girls who love my shit...its entertainment. F**k them!!!
And the religious groups have a problem. Why? Because
I have an opinion. They can't stop my f**king opinion. All that shit don't
mean jack shit to me.
Q: How much of yourself do you put into your lyrics
and how much is fantasy?
A: I spend f**king hours. As many hours as it takes because
I worry about every line...I don't kick one line I'm unhappy with. I take
hip-hop very seriously and that's why I get very violent with representation
of my shit. If i'm insulted or if people want to see me act this shit out
- lets do it then!!!! If you don't believe this shits real then let me
demonstrate!!!
I think Necro is the representation of beats and hip-hop. Maybe not every angle or elements, but as far as rapping and producing I've got that shit down. If were talking about dope songs and lyrics in hip-hop - then I represent that shit!!!
If you're going to talk about keeping it real then lets
talk about keeping it real in the flesh. Anybody can keep it real in their
home town where nothing really real goes on. But not many can keep it real
live in the flesh in New York. I get up on stage in New York and I shred
it!!! I went to Chicago and I ripped it!!!
Q: So how have your family reacted to Necro?
A: I don't give a f**k!!! My mothers in her own f**king
world. She's on her own f**king planet. My goal is to make enough money
so she doesn't have to work anymore for the pieces of shit that she works
for. I just haven't made enough money yet to make her not work. It would
be over $60,000 a year - I don't make that yet. I make enough money to
pump back into my label and invest in Necro. She understands that I'm a
business, but she's not too much into the style of shit.
Q: "Gory Days", the latest album. I believe originally
it was going to be called "You're All Dying" but was rapidly changed after
the September 11th. Is it a case of the next 12 months out on the road
promoting it?
A: I stand firm behind the fact that "Gory Days" is a
full fledged banger which is extremely cutting edge and on point. That's
where I'm at right now. I'm at the point where I've handled my business
for two years perfectly so I've got another four and half years so I can
expect a $30 million deal like Cash Money got. Although i've been into
hip-hop for 13 years rapping it doesn't mean anything. I've got longevity...i'm
going to be here like Kiss and Black Sabbath!!! A lot of people won't be
here 30 years from now.
Q: Apart from music, you actually sell porn movies
as well. How did you get into the porn industry then?
A: As far as porno's go I'm opening up a porn site called
sexpertvideo.com. I'm going to sell porno's, but to actually make porno's
its very hard in New York. Guilliano destroyed New York. He f**ked New
York up!!! They have strip clubs, but its really expensive to get in and
not many dope bitches. No pussy showing, horrible. The sex life in New
York - he f**king shredded it!!!
Its very hard to get women that are beautiful to film on camera in New York. If you go to Cali - a lot easier. Budapest - a lot easier. You go to the UK i'm sure its 100 times easier than New York. The girls are very nervous in New York because they have that New York attitude so they all think they're going to get murdered. In Cali its like let me show my tits!!!
That's why New York is so brutal and that why me being
from Brooklyn, New York. I come from a mecca of Hip-hop brutality. Brooklyn
is known for some of the biggest legends.
Q: Going back to what we were saying before. What has
New York been like since September 11th and how did it affect the release
of the album?
A: It was fucked up for about a month after that. My
mother goes to Manhattan each day...she could have been affected by shit
like that. After a month or two its almost as if its been forgotten. I
wasn't going to let this whole shit consume myself. If you're going to
stop your whole life then Osama Bin Laden basically wins.
I had a record drop and my life is hip-hop and hip-hop becomes very obsolete when 5000 people in Manhattan die. I was going to have posters with the title "You're All Dying" which wouldn't have been allowed in the magazines so I had to change it. I'm uncensored but in all reality I've got to put the f**king album out.
I announced that name 8 hours before September 11th happened.
One or two o'clock in the morning I went on to the website and announced
it to my fanbase because I let everyone know last minute. As soon as my
deal went through I went online and said "Guess what - You're All Dying
coming out". 8 hours the attack happened.
Q: 2002 very much promoting "Gory Days. But you've
also got a couple of collaborations in the pipeline as well. A guestspot
on Clown from Slipknots solo album and also a hip-hop legends production
as well. Tell us more?
A: The "Non Fiction" album which is coming out on Landspeed
which I produced half of. With production from Pete Rock, Large Professor,
Pre Premier, JuJu from the Beatnuts and half the album is produced by me.
All those guys are legends and pretty much respected all round - I'm coming
up in the rank and that's another level stepped up.
"Gory Days" deserves 12 months on promotion because otherwise it will be like making a movie which no one really saw. I want to make sure that "Gory Days" reaches as many people as possible because the next shit is going to blow away everything. As it is "Gory Days" is considered a classic by myself and by my fanbase.
I'm not going to mention any names but there may just
be collaborations with people you may not expect me to get. I never mention
anything till its actually done and once its done. I can definitely say
I would like to do something with Sid Wilson from Slipknot and he's displayed
that he wants me to rhyme on his album.
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"Gory Days" is out now
For more info and to buy "Gory Days"
www.necrohiphop.com
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